Associate Director of Development – Donor Engagement
Posted on 08/04/2017
Emory UniversityAtlanta, GA
The Associate Director of Development (Donor Engagement) will engage Emory’s annual donors and prospects through the management of key programs, events, and communications with a goal of maximizing annual support and deepening institutional involvement. The Associate Director is a front-line fundraising professional who will use phone, email, social media, local visits and events as well as other creative tools for engagement and cultivation. As a member of the Office of Annual Giving’s Donor Engagement Team, the Associate Director will be responsible for continuously learning about Emory’s culture, programs, and evolving volunteer and fundraising opportunities. The Donor Engagement Team will use a donor-centric approach to inspire and qualify philanthropic interests in any area of the University and work collaboratively with school and unit colleagues to ensure effective referrals and partnerships. The Associate Director position will require occasional evening and weekend hours. Donor outreach will be primarily digital or involve local visits and events (metro Atlanta) but there is potential for infrequent long-distance travel.
The Donor Engagement Team, working in close partnership with Emory’s schools and units and the Emory Alumni Association, will:
- Strategically manage generationally distributed portfolios of alumni donors and prospects with a focus on renewing consecutive annual donors, retaining and upgrading leadership annual donors and prospects, and re-engaging strategic segments of lapsed and non-donors.
- Cultivate, solicit, and steward assigned prospects through personal outreach including visits in the Atlanta area, phone, email, social media, and via volunteer peer outreach.
- Recruit, motivate and coach the activity of annual giving volunteers, strategically assigning peer prospects for solicitation and motivating volunteers to reach goals.
- Generate prospect referrals for volunteer leadership, major gifts and planned gifts
- In coordination with the Senior Associate Director, maintain two-way communication with school and units, providing updates on contacts and referrals and staying up-to-date with school and unit giving priorities through trainings and staff meetings.
Formal Job Description:
Oversees alumni solicitation and relations, major annual fund raising, donor acquisition programs, and public relations. Plans and coordinates special events and fund raising projects. Develops strategies for marketing new and existing programs. Researches donor histories and solicitation strategies. Writes and edits proposals and other promotional materials. Plans, administers, and monitors the department’s budget. Designs and generates reports. May supervise staff. Performs related responsibilities as required.
- Successful candidates will be detail-oriented with strong organizational, analytical, project management, and written and verbal communication skills and a demonstrated ability to work collaboratively in a team environment.
- Candidates should be results-driven and able to manage multiple projects simultaneously, working comfortably independently and within a team.
- Candidates should demonstrate a strong understanding of annual giving best practices and strategies focused on acquiring, retaining, and upgrading individual donors.
- Past experience with responsibilities for managing volunteers and donor prospecting, cultivation, solicitation and stewardship is preferred.
- Candidates should have strong interpersonal skills and be comfortable requesting visits with donors, alumni, faculty, and staff.
Bachelor’s degree and 3 years experience in higher education, development, fund raising, or a related field.
Additional Job Details:
The Donor Engagement Teams reports to the Senior Associate Director of Development, who oversees the Office of Annual Giving’s donor engagement initiatives. Each Associate Director on the team will manage a portfolio of alumni donors and prospects assigned by ranges of graduation years and engage them based on their distinct life stage, interests, and philanthropic capacity to expand Emory’s volunteer leader and donor pipelines. This is a metric-driven position which will include outreach and documented contact goals as well as measures for information sharing and donor referrals with schools and units.
The Donor Engagement Team will also be involved with Emory’s university-wide annual giving recognition societies: Wise Heart Society and the Judson C. Ward Consecutive Giving Society. For the Wise Heart Society, Emory’s leadership annual giving society, the team will focus on (1) renewing and upgrading individual donors giving $1,000 – $25,000 per year and (2) acquiring new leadership annual donors using strategies including but not limited to personal solicitation, direct marketing, stewardship communications, and local and regional donor engagement activities. They will help strengthen individual donor retention at all annual giving levels via Emory’s university-wide Judson C. Ward Consecutive Giving Society.
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