In January 1943, American folk music legend Woody Guthrie famously jotted down a list of 33 resolutions in his diary. He called them rulins – personal promises to help start the year on a good note – like “learn people better” and “dream good.” Each one was ambitious, simple, and sincere.
With a new year underway, it’s a good time to make some personal (and professional!) promises of your own. To help your program get off on the right foot, here are 10 Annual Giving Rulins for 2016:
- Increase alumni participation
- Engage young alumni better
- Launch a donor challenge
- Thank your volunteers
- Be data-driven
- Test more email appeals
- Make giving fun for students
- Get along with major gift officers
- Improve caller retention
- Send more handwritten notes
Happy New Year – and good luck!
Want to learn more? CLICK HERE for AGN’s Webinar on Developing an Annual Fund Plan.